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Pro+ China Web Performance

Jun 28, 2024
High Performance Cross-Border Technology 2020 OverviewCompa&bility: Foreign Sites Don’t Load Fully in China koaniseko.com Global Visitors China Visitors Before Chinafy The website as viewable from non-China loca5ons. Captured at 30 secs. The cover image’s text does not appear un5l a=er 20 secs.Speed: They’re also VERY slow An analysis of over 1,000 Global companies found that: Speed: Average Loading Time: - US: 2.6 secs - China: 27.4 secs (10.5x Slower) Completeness: # of Resources - US: 84 Resources - China: 57 Resources (32% unsuccessful)It’s not Your Sites, it’s All Sites % of Page Site US China Loaded marvel.com 4.2 58.7 93 fullertonhotels.com 6.5 39.3 27 arsenal.com 3.9 59.2 35 fareast.com.sg 7.6 45.7 90 w-hotels.marriott.com 3.0 49.1 85 princeton.edu 1.8 36.7 98 trumphotels.com 3.9 41.2 49 bmwmotorcycles.com 2.3 31.3 26 Average Across 1,000 Sites 2.6 27.4 secs 70 % * For a more comprehensive list, visit: www.chinafy.com/industry-data ^ Incompatible: Pages do not load completely Slow + Incompatible^All Channels Lead to Website: usga.org Direct Indirect !What is Chinafy? Typically, website ‘speed’ is analogous to a faster network. In China, that’s not necessarily the case. Chinafy is a highly-tuned, complex integration of both Software (i.e. Code) and Infrastructure (i.e. Hardware), that can be bolted- on to any site. C O D E I N F R A S T R U C T U R E + HTML, CSS, JS… DNS, Load Balancers, CDNs…Step 1: Duplicate your Site Chinafy creates a separate instance of your public site, sets up IP-based redirection and then modifies the Chinese version for the Chinese visitor www.yoursite.com "#$% ! Global Version China Version <> <>Step 2: Iden+fy, Extract, and Replace Resources A process that continually adapts and responds to both new 3rd party resources, and a fluid global technology landscape. This accounts for approx 65% of the speed acceleration. ! China Version <> over 1,200+ and coun0ng… Confidential. For intended recipients only.Step 3: Domain Compression Websites typically rely on supporting files from 10-20 other websites. Each To reduce the number of TCP handshakes, Chinafy aggregates all time another domain (i.e. www.somesite.com) is requested, it undergoes a the supporting files onto a common domain: files.chinafy.com lengthy initialisation process known as a TCP handshake which takes 1-2 seconds per domain in China (or 20-30 milliseconds outside of China). Normally, some 15-30 seconds may be wasted simply doing TCP handshakes in which case nothing shows up on the page. BEFORE AFTER: With Chinafy Domain # of Resources Domain # of Resources www.website.com 53 www.website.com 53 www.google-analytics.com 4 files.chinafy.com 47 assets.adobedtm.com 5 doubleclick.net 3 fonts.googleapis.com 6 jquery.jsdelivr.com 3 static.brightcove.com 4 video.brightcove.com 1 fonts.fastly.net 3 quantcast.com 2 sojourn.net 1 hotjar.com 3 mixpanel.com 1 etc… Confidential. For intended recipients only.Step 4: Automa-on Chinafy then automates the Identification, Extraction and Replacement process allowing any future modifications to the Global site to be addressed seamlessly. For example, if a content marketer adds a blog post with a Youtube video, this page is automatically identified and addressed within minutes on the Chinese version. ! Global Version China Version <> <> Confidential. For intended recipients only.Step 5: Infrastructure (Offshore) The final step is to deliver the files on the new Chinese site down Chinese networks via a single or multi-Chinese CDN. This accounts for the remaining 35% of the Speed Acceleration. DNS1 DNS2 Chinafy vs Akamai, Alibaba, Cloudflare, Fastly… i.e. DNS Backup/Failover CDN 1 CDN 2 CDN 3 . . . Enterprise op8ons i.e. single CDN available upon request i.e. Multi CDN For more performance details, see: https://www.chinafy.com/blog/chinafy-vs-alibaba-aws-cloudflare-akamai-and-more Confidential. For intended recipients only.Summary Code Compa-bility Infrastructure Resource Domain Content Delivery Content Delivery Site Duplication Automation Geo-Location Replacement Compression (Global) (China) 7/10 2/10 8/10 3/10 10/10 4/10 4/10 7/10 6/10 9/10 ? 2/10 10/10FAQs Do I need an ICP Licence? How long does Implementation Take? My Site is Blocked in China. Can you No, Chinafy is tailored to businesses within We run a ‘1st pass Chinafy’ of your site Help? an ‘o!shore’ framework with no content within 24 hours and it should then take No. Chinafy is explicitly unable to work hosted Onshore. 10-15 mins to update your DNS settings. with site owners whose sites are blocked in China. Is Any Content Hosted Onshore? But how long does it Actually Take? Is There Any Impact on My Global Site? No, Chinafy is tailored to businesses within We Chinafy your site in < 24 hours and it No. Chinafy bolts onto any website without an ‘o!shore’ framework with no content takes most companies between 2 days to any impact on the Global Site. hosted Onshore. 2 weeks internally for internal approvals. How Much Faster is my site Onshore if I Do I need any Engineers to Maintain Are you circumventing the Great have an ICP Licence? the Site? Firewall? Chinafied sites, mostly, have reached No. You do need an engineer for the initial No. Chinafy optimizes sites to be parity (i.e. are just as fast, if not faster) as 10-15 min configuration but shouldn’t need constructed and delivered alongside compared with websites hosted onshore. one thereafter. Chinese best-practices. It does this without circumventing the Great Firewall.Get Started Today. Results are almost immediate. www.chinafy.com
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Pro+ China Web Performance

Chinafy is a SaaS-based platform that re-engineers & re-architects websites to achieve faster web performance in China.
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